Chinese New Year 2021

Studio
:
Point Flottant
Duration
:
30s
3D animation for Dior Parfums' 2021 Chinese New Year campaign, featuring a floral aesthetic with blooming flowers and plants growing around their iconic perfumes. Custom tools in Houdini were used to create procedural growth for branches and flowers, while advanced Arnold shaders brought unique detail to each petal.
Film
February 2021
Chinese New Year 2021

Chinese New Year 2021

This video is part of the Chinese New Year 2021 project that we made for Parfums Christian Dior.
Access the case study to discover more images and videos, as well as the full credits.

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