A fusion of technology and elegance
After a successful collaboration with our client Velvet on the Lancôme D11 project, we extended our partnership to the Black Friday campaign.
Building on the modern and technological universe we developed for D11, we took it a step further to create a magical factory, incorporating the Lancôme x Louvre partnership.
The result is an engaging visual journey where sleek modern design meets charming robots and adorable drones, all alongside iconic Lancôme products, delivering an elegant and innovative experience.
We supplied Velvet with over 20 distinct Key Visuals, each rendered in stunning 8K resolution.
For each visual, we provided variations with and without the products. The product-inclusive versions served as high-fidelity guides for Velvet, who were responsible for photographing the products from identical angles to our mockups. This approach ensured a seamless integration of the photographed products into the 3D background, achieving a perfect match in perspective.