Excalibur One-Off Teasers
3D Animations

Excalibur One-Off Teasers

We worked with Roger Dubuis to create a 4x teasers for the reveal of their new Excalibur One-Off. We created different 3D animations to highlight the partnership with Lamborghini and Pirelli, and the watch unique features.
Watches
January 2019

Teaser 01

We created 3D lighting effects to reveal the different watch mechanisms, and animated the unique hand like a speedometer.

Teaser 02

We recreated a 3D version of the unique Lamborghini One-Off, and played with light animations to reveal the supercar. We treated the watch's tourbillons as motor's pieces, and created 3D fire and smoke simulations.

Teaser 03

To showcase the watch inspiration from the automotive world, we animated the mechanism like gears on a car.

Teaser 04

We reused the graphic language of Pirelli with 3D simulated paint, to reinforce the idea of partnership between the two brands.

What we've done on this project

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Art Direction

Working closely with the client's Creative Director, we were in charge of defining the look and design of the film.

Point Flottant
Point Flottant

Direction

Our in-house Creative Director was in charge of directing the film, and define the rhythm of the project.

Point Flottant
Point Flottant

3D Modeling

We create custom 3D modeling for each project. From scratch or based on provided files,we can create any object.

Cinema 4D
Cinema 4D

3D Animations

We can animate anything in 3D to give life to our projects : objects, cameras, characters, particles, lights, etc..

Cinema 4D
Cinema 4D

3D Simulations

We used a combination of Realflow and X-Particles to create various fluids and particles simulations.

X-Particles
X-Particles
Realflow
Realflow

Shading

We created tailor-made textures and materials, using the latest Physically Based Rendering shaders techniques.

Arnold Renderer
Arnold Renderer

Rendering

We rendered this project on the fastest render farm, using hundred of servers to deliver in time.

Ranch Computing
Ranch Computing

Compositing

Using 32bpc multi-layer OpenEXR workflow, After Effects allowed us to composite our 3D passes and add creative effects.

After Effects
After Effects

Credits

Client : Roger Dubuis
Studio : Point Flottant
Sound : Obny

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Roger Dubuis

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