Graphic Assets for the website
We designed and created in 3D various mechanical elements, based on the references provided by BETC.
The challenge was to keep everything relatively "flat", as it needed to be integrated and animated live on the website, in code.
We created dozens of 3D cogs, in order to mix them and obtain complex-looking mechanism.
Asset preparation for web animation
Each elements were provided with various layers, so the web studio was able to animated them properly, even with lighting effects.
BETC asked us to declinate the Introduction video into a greetings video.
We designed various cards and adapted the mechanism accordingly.